Google Ads for Peptide Brands. Maximum Intent. Zero Policy Risk.
Google Search captures buyers who are already researching your compounds. We build the keyword architecture and compliant landing page flow that converts high-intent traffic at scale.
Every Component, Built For Compliance
A complete service stack for google advertising in the peptide and specialty supplement category.
Compliant Keyword Architecture
Three-tier keyword strategy: research intent, comparison intent, and purchase intent — each with compliant ad copy and landing destinations.
Shopping Campaign Setup
Product listing ads with optimised titles and compliance-safe descriptions. Often less scrutinised than text ads.
Policy-Safe Ad Copy
Every text ad is written to pass Google's Sensitive Category review for health and medical products.
Negative Keyword Management
Aggressive negative keyword lists prevent budget waste and reduce exposure to policy-sensitive search terms.
Conversion Tracking
Google Ads conversion tracking connected to server-side events for accurate attribution across the funnel.
Bidding Strategy Optimisation
Data-driven bidding strategy selection: manual CPC for early campaigns, Target ROAS once conversion volume permits.
What We Achieve For Our Clients
Rolling averages across active google advertising engagements.
The Process From Kick-Off to Scale
Account & Keyword Audit
Review of existing account structure, keyword performance, Quality Scores, and policy compliance status.
Campaign Restructure
New campaign architecture built around intent tiers with compliant ad groups, match types, and negative keyword lists.
Landing Page Alignment
Ensuring landing page experience matches Google's quality requirements: relevant, fast, and conversion-optimised.
Scale & Optimise
Weekly optimisation cycles: bid adjustments, search term analysis, Quality Score improvements, and ROAS tracking.
Frequently Asked
Category-level keywords ("research peptides UK," "BPC-157 supplier") outperform compound-specific health-adjacent terms. We build the architecture around high-intent category terms with compound terms on landing pages, not in ads.
Google and Meta have different policy frameworks. Google is generally more permissive around research-grade compounds but stricter about landing page quality. We run both where the channel economics support it.
Search campaigns with sufficient conversion data typically stabilise within 30-45 days. Shopping campaigns often perform faster. We set clear performance milestones at 30, 60, and 90 days.
Yes. Merchant Centre setup, product feed optimisation, and compliance approval for Shopping are all included in our Google Ads service.
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